Viewing entries tagged
Strike Anywhere
The beer industry has a notorious history of sexist advertising, but now Miller Lite is atoning with a campaign called Bad $#!T to Good $#!T for Women’s History Month. For this campaign, Miller Lite is collecting old sexist print ads and posters, grinding them up into worm food, using the worm food to make fertilizer, using the fertilizer to grow hops, and then giving said hops to women brewers to brew more beer.
Directed by: Pete Marquis // Client: Netflix x Outback // Production: Strike Anywhere
Netflix and Outback Steakbouse have teamed up to promote two onions. The streaming giant and popular restaurant chain are serving up a frighteningly hilarious spot designed to generate hype around the forthcoming debut of “Glass Onion: A Knives Out Mystery” and of course, the “Bloomin’ Onion”. The spot was picked up by The Drum and named US Ad of the Day. Click below to get the full rundown.
Directed by: Pete Marquis // Client: Coors Light // Production: Strike Anywhere
Coors Light teams up with Patrick Mahomes to (not) sell you beer. There is a longstanding and well-known policy in the NFL that forbids players from endorsing alcohol products, but nobody said anything about an ice cold…flashlight. Pete Marquis directs Patrick Mahomes in this loophole campaign for Coors Light which nabbed an AdWeek ‘Ad of the Day’. Read more about the campaign below.
Directed by: Pete Marquis // Client: Reddit // Production: Strike Anywhere
Pete Marquis directs the first-ever US TV Campaign for Reddit which encourages viewers to ‘find their people’. This spot was part of a broader North American push to showcase the social platform’s ability to bring together people with niche interests. This spot nabbed an AdAge Editor’s Pick, read more about the campaign below.
People love the outdoors, but not too much. Pete Marquis directs a humorous campaign for online furniture retailer, Article vis Mischief @ No Fixed Address which landed a Creativity Editor’s Pick this week. Click below to read the full article in AdAge.
On May 13th, Miller Genuine Draft will launch a seltzer brand…into oblivion. Director Pete Marquis helps Mischief with it’s first work for brand new client, Miller Genuine Draft. The spot and story were picked up in Adweek. Click above to view the teaser video and click below to read the article in Adweek.
Directed by: Erica Eng // Client: Panda Express // Production: Strike Anywhere
Director, Erica Eng and agency, The Many work together to craft a film celebrating the spread of a tradition for the Lunar New Year. The film centers around a young boy, Jordan and the special relationship that develops with his neighbors, the Lee family. Creativity named it an Editor’s Pick, check out the full article below.
