Obsidian is proud to welcome production & interactive studio Pet Gorilla to our roster for representation. Pet Gorilla was founded by Minivegas founder Luc Schurgers as well as Minivegas EP Dominic Bernacchi.
On top of this great news, the "Now We're Newtons" web series concepted by agency Weber Shandwick/Chicago and directed by Luc Schurgers has gained some press in Fast Company / Co.Create. The series was created in order to move the brand's iconic cookie away from "Fig Newtons" because they are offering more flavors and the "Fig" just felt old. Hilarity ensues in this Office-esque spoof when the 'Newtons' join the ranks at the office [much like Millenials joining the workforce...a favorite topic of ours here at Obsidian. Below you can view the trailer for the series as well as the first episode. Click below for the full article in Fast Company as well as the Newtons' YouTube channel.