Conceived during the decline of advertising as we know it and born into an economic recession, Obsidian has no concept of and no interest in “how things used to be”. We understand what we see and what we see is a creative renaissance. Advertising didn't go anywhere, the audience did and therefore the industry must take a different form; a smarter form. In an age where nobody is ever “off the grid” Obsidian is always “on”. Obsidian marks the beginning of the new-school and the new standard for representation in the commercial space so the question is not: are you represented?

The question is: who is representing you?